The video industry is always evolving and always shifting into the next new thing. We’re not saying that there is a secret formula to producing digital content for the web, but there are definitely some best practices.

What is “Editing” Anyway?

December 11th, 2015|

Editing is, first and foremost, a process of removal. We call it cutting for a reason. Back when everything was shot on film, an editor literally cut pieces of film into shorter pieces and taped them together. Today, the process is much more streamlined, and I have a lot more control over every aspect of the process. But the basic process does still remain the same.

The Producers

December 3rd, 2015|

Walkie-talkies . . . check . . . C300 . . . check . . . Teradek and client monitor . . . check . . . microphones . . . check . . . hiring the crew . . . check . . . bed, pajamas, slippers, model releases . . . check . . . 4AM wakeup call . . . check . . . These were the things going through my head as I tried to get some much needed shuteye before my role as producer on the shoot the following morning. Before I made the jump from photography to video production I didn't really understand what a producer was, and why they always seemed so stressed out.

Coding and Filmmaking

November 20th, 2015|

Some people have this misconception that film production somehow means "have camera, will shoot." A production company is not a videographer, a one-man band, or a lone person self-styling themselves as a filmmaker. Film production, like most [...]


October 30th, 2015|

We have always been proud to be a business that has kept responsibility in mind, not just for the quality of work that we produce, but also for the environment in which we operate. This week [...]

We All Have a Story to Tell

October 29th, 2015|

Telling stories has always been a fundamental part of the  human experience, whether they are passed down from generation to generation through the spoken word, music, literature, art, or cave paintings, these stories tie us together as [...]

What is Home?

October 7th, 2015|

For the majority of my career, I've sought out ways to illustrate the many ways people call home. A little more than a year ago I decided to start a new adventure in my own personal discovery [...]

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